It is really an amazing exercise to pay attention to your own job ads and compare them with others. You must study that how other programs say the same principle and does it seems impressive. For a while think from people looking for work point of view, job posting he is finding same stuff in all job ads now how he will decide that she must choose your company. Actually it can be so complicated to get right candidate when you are not making true efforts to make your job lists. Experts say that job lists are just like working on product advertisement, more you attract people more response you will be able to get from market.
Not long ago i went online looking for bpo jobs and I was surprised to see that all companies are posting the same information on their job description. When everything sounds similar then how can a job finder make decision about right and wrong? Imagine if advertisement for every soap brand is same, they copy same content for videos and audio then how users will get attracted, everything will be so boring to them and definitely they will pick something out of interest. Same is the case with job openings, as here if people are not able to distinguish between profile specifications then companies will not can get right candidates for their vacancies and people looking for work will not can get right platform.
When marketing team decides to promote their new product in market chances are they try to pick the best idea for advertisement. They focus on public interests and try to attract people towards qualities of product so that consumers can easily make their mind to buy it. Similarly your job lists must be attractive and engaging so that job finder can find out something good about your company and can make decision to be an applicant soon. Those who wish to attract very high performers need to create active job lists and share your attitude via job ads. The culture of workplace and responsibilities of job profile must be well described along with expected skills so that only suitable candidates can submit their applications for interview.
When your job ads are not well managed then resume scrutiny also becomes quite difficult because you will probably get different types of resumes as applicants are not able to get right information about job profile so they really will send applications blindly. It is important to take on other programs in market while hiring professionals for you, the process must be just like selling a product against competitors. If you fail to advertise in both cases, the results will be unwanted and performance should go low.
Prefer to use right language along with unique culture, set some standards per your company and post job advertisement while maintaining your dignity. The job finder will definitely come with the same attitude and it will become much easier for cash final selection.